Laughing Out Loud Online
A New Cartoon Minnie Unleashes
Her World View on Web
Commentary
By Dianne Lynch
Special to ABCNEWS.com
She's a middle-aged, overweight cartoon
character, keeping her cool in a world gone berserk.
STORY HIGHLIGHTS
Every Woman’s Minnie
‘The Change’ Becomes ‘The Norm’ Minnie’s World View
Her name is Minnie Pauz, and she’s the baby-boomer’s Cathy, a
plump, plucky, work-at-home grandma who’s outgrown her younger
counterpart’s obsessions with geeky boyfriends and chocolate binges.
And you won't find her anywhere but online.
Minnie is all about middle-age, about making her way through
menopause, one cartoon panel at a time. And if that means she crawls
under the spray mist of her local produce section to cool off, well, you
do what you
have to do.
And then you get on with it. What choice do you have?
Every Woman’s Minnie
Minnie is the brainchild of 53-year-old Dee Adams, a Michigan woman who
had never
drawn a cartoon until five years ago. Divorced, a single mom and grandmother,
living
by her wits and computer skills, Adams was struggling with the early symptoms
of
menopause.
“I was a mad woman, I was depressed, I didn’t know what was going on,”
she says.
“And suddenly the name of this character just came to me: Minnie Pauz.
And I thought,
‘that has to be a cartoon character somewhere.’”
It wasn’t. So Adams sat down at her coffee table and sketched out seven
cartoons. “I
looked at them, laughed, and said ‘Oh, forget it, this is never going to
work,’” she
says. She put them in a drawer and went back to Web design.
But over the next six months, with encouragement from her friends and family,
Minnie
emerged — fat, faceless, and as spunky as grandmas get.
“Minnie’s the only cartoon character out there for the baby boomers,” Adams
says.
“We all used to read Cathy, but Cathy never got any older. And guess what?
We did.”
‘The Change’ Becomes ‘The Norm’
And we still are.
The average life expectancy for women in the United States jumped from
51 years in
1900 to 79 years in 1990, according to the National Cancer Institute. That
means a
50-year-old woman can expect to live one-third of her life after menopause.
In addition, the surge of baby-boomers bearing down on middle-age means
“they”
are rapidly becoming “us.” We are the world of menopausal women: an estimated
40
million of us are expected to go through the experience during the next
20 years.
Let me say that again: Forty million of us — the equivalent of the entire
population of
the state of California — are headed like rockets into the era of sleepless
nights, hot
flashes, inexplicable mood swings, and the kind of skin crawlies you thought
happened only in horror flicks.
That should be a regular laugh riot, don’t you think? And not just for
us, but for our
mates, our children, our doctors, our co-workers — and anybody else who
crosses
our paths when we’re having a bad day. Or year.
Minnie’s World View
Menopause can be emotionally draining and physically debilitating — the
stuff of
which crisis, not necessarily comedy, is made — but it isn’t a disease,
argues
Adams. And if laughter isn’t the best medicine, it beats the heck out of
crying.
Minnie does plenty of both. But readers never see her face while she’s
doing it; the
character is always viewed from behind (and a considerable behind it is.)
That’s because Minnie is “Every Woman,” says Adams, and her anonymity makes
her
more accessible to readers. Not incidentally, it also makes her easier
to draw.
“OK, well, I couldn’t do faces when I started to draw Minnie,” Adams admits,
“so I
started drawing her from behind. But I’ve asked thousands of the women
who come
to my site whether Minnie should have a face, and they always say no. They
like her
just the way she is.”
Unlike most other cartoonists around the world, Adams is not interested
in sending
Minnie into syndication. Instead she's using the Internet as her publishing
platform,
reaching out to her readers one click at a time.
Adams, who calls herself “The Martha Stewart of Menopause,” is building
a “Minnie
empire.” She makes guest appearances at pharmaceutical and medical trade
shows, where doctors are eager to help their female patients find some
humor in
their experiences. Her weekly newsletter goes out to more than 3,500 subscribers,
thousands of site visitors have sent Minnie greeting cards, and the site
itself has
been a top pick of most major Web portals.
Minnie’s such a hit because she speaks to women’s lives, says Adams. “We’re
getting older, and that opens up a whole new world,” she says. “There’s
no end to the
stories Minnie has to tell.”
I particularly like the one where she’s telling the exercise instructor
what he can do
with his words of encouragement. Minnie may be every woman, after all.
A teacher and a journalist, Dianne Lynch is the author
of Virtual Ethics. Wired Women
appears on alternate Wednesdays.